Caesars Rewards

Description
Caesars Entertainment joins two successful gaming leaders, Caesars Entertainment and Eldorado Resorts, who have come together to create the largest and most diversified collection of destinations across the U.S. Boasting many of the world’s most prestigious gaming brands, including Caesars Palace®, Harrah’s®, Horseshoe®, Eldorado®, Silver Legacy®, Circus Circus® Reno and Tropicana®, among many others, we are the global leader in gaming and hospitality. While each of our over 50 world-class resorts offer its own unique amenities, all share a common goal of providing unparalleled family-style service and exhilarating experiences. Inspired by the Roman aureus, the coins that connected an empire, this new logo captures both the iconic legacy and bright future of the new Caesars Entertainment. Caesars Entertainment, Inc. and Eldorado Resorts, Inc. came together in 2020 to create the largest gaming company in the U.S. – Caesars Entertainment. Each company brings a rich, storied history that positions us to be the global leader in the gaming industry as we embark on this exciting new chapter. In 1951, Benny Binion opened the first Horseshoe Casino and became known as a vanguard of Las Vegas casino innovation, introducing such new concepts as high betting limits, limousine transport for guests and rewards for all players – not just high rollers. In 1963, Jack Binion became president of the Horseshoe Casino in Las Vegas. Seven years later he hosted the first World Series of Poker, which would later grow to become the largest poker tournament in the world. Donald Carano laid the foundation for his legacy in 1973 with the opening of Eldorado Hotel Casino Reno. Naysayers advised against the venture, but he was daring and forged ahead, ultimately changing the profile of gaming in northern Nevada and far beyond. His success can be attributed to his core values, which continue to shape the company to this day – integrity, quality and Family Style service. Together, these four fathers of gaming have left a thriving legacy, one that has made Caesars Entertainment into what it is today – a true leader in the gaming world, offering first-class destinations and amenities, extraordinary entertainment and renowned accommodations.
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